E-commerce: Table of Contents

Click on any of the chapter headings below for links to the chapter's learning objectives and projects and exercises.

Chapter 1: Introduction to E-commerce

Chapter 2: E-commerce Business Strategies

Chapter 3: E-commerce Infrastructure

Chapter 4: Building an E-commerce Presence

Chapter 5: E-commerce Security and Payment Systems

Chapter 6: E-commerce Marketing and Advertising

Chapter 7: Social, Mobile, and Local Marketing

Chapter 8: Ethics, Law and E-commerce

Chapter 9: E-commerce Retail and Services

Chapter 10: Online Media

Chapter 11: Online Communities

Chapter 12: B2B E-commerce